THE STRIKIN BACK AT STROKES MISSION
- BLACK ONYX TV
- Sep 28, 2025
- 6 min read
Updated: May 9
“Every 40 seconds, someone suffers a stroke — and many survivors can’t afford the therapy they need to recover. StrikinBackAtStrokes is a movement using music, food, sports, and community events to raise funds for treatment and inspire people to take back their lives.
The Healing Process is long and hard, these victims need all the support they can get.
To raise funds and awareness
We create fun, high-energy campaigns where local businesses, artists, and brands can engage their audience, make a difference, and profit while doing good.”
StrikinBackAtStrokes is a Bay Area movement uniting music, food, and community events to raise funds for stroke survivors’ life-changing therapies while driving customers to local businesses.
Our platform ties together multiple projects — from our
Residential Pop ups
Community Courses on health & defense
**Personal Injury Guide** and
**Fanbook marketing system** to
**Basketball Bunz charity games**
**Smackin’ Food Challenges**, and
**ASCENSION 25 board game**
— so that every dollar creates a social and economic ripple effect.
We have many games and attractions for kids and adults with our Magazine talent roster and Mobile Club and Hobby Shop of remote control fun.
## 🏗 **The Campaign Ecosystem**
### 🟢 1. **Flagship Product: Personal Injury Guide**
* **What It Is:** A pocket-sized, hyper-local marketing tool for lawyers, doctors, physical therapists, and recovery services.
* **Brand Value:** Sponsors get *guaranteed placement* in every issue + distribution directly to new accident victims (high-intent clients).
* **Mission Tie-In:** Part of every sale funds stroke treatments (eternacept shot therapy) or pays for patient therapy sessions.
---
### 🔵 2. **Community & Charity Events**
| Event | Description | Brand Benefit
| **🏀 Basketball Bunz Charity Games** | Co-ed basketball tournaments featuring models, artists, and influencers. Proceeds go to stroke therapy funds. | Brand logo on jerseys, event flyers, livestream, influencer shoutouts. |
| **🍔 Smackin’ Food Challenges**
Competitive eating events at local restaurants, filmed for IG/TikTok. Entry fees + sponsor funds go toward stroke mission. | Restaurant sponsors get traffic + viral content. Corporate sponsors get logo placement + mentions. |
| **🎤 Hip-Hop Karaoke Nights**
Gamified event from your board game ASCENSION 25. Entry fees go to fundraising pot. | Brands get product placement & social media mentions in a nightlife setting. |
| **💪 Stroke Workshops**
Public health workshops teaching prevention + recovery. | Health brands, gyms, and clinics get credibility & direct client leads. |
---
### 🟣 3. **Fanbook Marketing Platform**
* **What It Is:** A pocket booklet of coupons, events, and artist features.
* **Brand Value:** Businesses get measurable results (redemptions) + exposure to your growing audience of artists, models, fans, and local consumers.
* **Mission Tie-In:** Part of every fanbook sale goes directly to your charity cause.
---
### 🟠 4. **Merchandise & Music**
* **Products:** Stroke Awareness Shirts, Kozy Music Merch, Board Game (ASCENSION 25), Red Half Diet Program.
* **Brand Value:** Co-branded merch available. Artists can collab with Kozy or get their logo on merch drops.
* **Mission Tie-In:** Every item sold publicly signals support for stroke survivors — turning customers into advocates.
---
### 🟤 5. **Courses & Consulting**
* **What You Teach:**
* How to book models for music videos or events
* Artist promotion & event booking
* Communication workshops for working with talent
* **Brand Value:** Sponsors can underwrite courses or provide scholarships for artists/students, positioning them as community investors.
---
## 📊 **Why Brands Make More With the Full Campaign**
1. **More Touchpoints:**
Instead of one event, they get exposure across **multiple channels** (print, events, merch, social media, videos).
2. **Longer Lifespan:**
The campaign runs **year-round**, so their brand stays visible longer.
3. **Stronger ROI:**
Fans see the sponsor’s name at every stage — during events, when they redeem fanbook coupons, when they buy merch.
4. **Emotional Connection:**
By aligning with stroke recovery, the sponsor becomes part of a **feel-good movement** that earns customer loyalty.
## 🚀 Shortest Path to $1M
1. **Hire recruiter immediately** → free up your time + scale window income.
2. **Close first 3 PI Guide clients** in next 60 days → recurring $6K/quarter baseline revenue.
3. **Film first Food Challenge + Basketball Bunz game** → creates viral content, attracts sponsors.
4. **Secure 3–5 corporate sponsors** → add $25K+ in working capital.
5. **License or expand Fanbook to another city by Year 2** → recurring, passive revenue growth.
---
## 💼 **Our Business Model**
| **Revenue Stream** | **Description** | **Annual Potential. **Window Washing Crew** | Corporate + residential contracts (Footlocker, Massage Envy) | $100K+
| **Personal Injury Guide** | Subscription from attorneys ($750–$1,500/quarter) $60K+ |
| **Fanbook Sales** | Coupon book for small businesses, bundled with events | $50K+
| **Charity Sports & Food Challenges** | Ticket sales, sponsorships, content monetization | $75K+
| **Courses & Merch** | Artist consulting, POD merchandise, board game launch | $40K+ |
## 📈 **Funding Need & Use of Funds**
**Ask:** **$150,000** (Seed Capital)
**Offer:** **15–20% Equity** (or structured revenue-share for social impact funds)
| **Use of Funds** | **Budget Allocation**
| Hire recruiter + window crew → scale to 150+ clients | $40K |
| Hire grant supervisor + event coordinator | $25K |
| Produce 3 Food Challenges + 1 Basketball Bunz game | $20K |
| Expand Personal Injury Guide to 20+ attorneys | $30K |
| Marketing (video ads, IG campaigns, sponsor decks) | $25K |
| Working capital & contingency | $10K |
# 📊 **1–3 Year Growth Projection**
*(All numbers conservative — can be exceeded with good execution)*
* **Year 1:** $150K revenue, $60K profit (window washing + PI Guide launch)
* **Year 2:** $400K revenue, $160K profit (Fanbook expansion + recurring events)
* **Year 3:** $1M revenue, $400K profit (board game, multi-city Fanbook franchise, monthly events)
| **Year** | **Key Drivers**
*
| **Year 1** | - Window washing with crew (anchor cash flow)<br>- Sell PI Guides to 6-8 attorneys<br>- 3 Food Challenges + 1 Basketball Bunz game<br>- First sponsor deals
**Revenue Projection** | **Cost Projection** | **Profit (EBITDA)** | **$150,000** | $90,000 (labor, event costs, marketing) | **$60,000** |
| **Year** | **Key Drivers**
*
| **Year 2** | - Expand PI Guide to 20+ attorneys<br>- Quarterly Fanbook releases (subscription)<br>- 6 Food Challenges, 2 Basketball Bunz games<br>- Add 2-3 courses (artists, booking models)<br>- Secure 5–10 recurring sponsors |
| **Revenue Projection** | **Cost Projection** | **Profit (EBITDA)** |**$400,000** | $240,000 (bigger team, ad spend, event scale) | **$160,000** |
| **Year** | **Key Drivers**
*
**Year 3** | - Regional PI Guide (Bay Area coverage)<br>- Launch ASCENSION 25 board game (e-commerce + events)<br>- Fanbook franchise licensing in 2 new markets<br>- Scale events to monthly
| **Revenue Projection** | **Cost Projection** | **Profit (EBITDA)** |**$1,000,000** | $600,000 (franchise ops, events, product inventory) | **$400,000** |
---
## 📈 Growth Path Highlights
* **Window Washing = Seed Capital:** Generates ~$8-10K/month by Q2 Year 1 → covers early payroll + marketing.
* **Personal Injury Guide = High-Margin Anchor:** Each lawyer pays $750–$1,500/quarter → 20 lawyers = $60K–$120K annual.
* **Events = Attention Engine:** Drive audience growth → feed Fanbook and sponsorship value.
* **Fanbook = Scalable Asset:** Can be replicated city-to-city for recurring revenue (franchise or licensing model).
* **Board Game & Merch = National Play:** Year 3 product launch opens e-commerce + affiliate channels.
---
## 🤝 **Why Partner With Us**
* **Cross-Promotion Power:** Brands get exposure across music, food, sports, and health communities — not just one-off ads.
* **Community Impact:** Every dollar helps fund therapies (e.g., Enbrel treatment) for stroke survivors.
* **Scalable Growth:** Revenue model is replicable in multiple cities with minimal overhead.
* **Content Engine:** Viral video campaigns (Food Challenges, games) build brand visibility and social proof.
---
## 🦈 Equity Pitch Structure (Investor-Friendly)
| **Ask** | **Offer** **Rationale**
| **$150K Seed Round** | **15–20% Equity** | Covers: recruiter + crew hiring, event coordinator, grant writing, 6-month runway for PI Guide sales & event marketing. Puts company at ~$750K pre-money valuation.
|
| **Follow-On Option** | Allow investor first right to participate in Series A when you hit $400K annual revenue.
| Shows long-term upside but keeps early dilution modest. |
| **Investor Perks**
Co-branding on early events & fanbooks<br>- Access to board game beta launch<br>- Profit share option once $1M ARR is reached | Gives them emotional + financial incentive to promote your brand.
## 📞 **Contact**
*Lex Luther— Founder, StrikinBackAtStrokes**
📱 415 724-1669| IG: [@slapmagazine1]
📍 Bay Area (San Jose – San Francisco)
Comments